It all started in front of a mirror

Not a fancy bathroom mirror, no... just an ordinary mirror, on an ordinary morning. A woman, tired. Her skin no longer reflected who she really was.

Too many products, too many layers, too much effort trying to “correct” instead of reveal. She tried. Dozens of brands. Hundreds of shades.

Too pink. Too yellow. Too thick. Too visible. And then this thought: “What if we stopped suffocating our skin and finally revealed it?”

LUMYS

LUMYS is light that we choose to no longer hide

An adaptive, fluid foundation that understands that every skin is alive, unique, and changing.

A range designed to simplify, lighten, and enhance everyday life.

Not to transform, but to reveal what is already beautiful.

Our beliefs

Today, LUMYS is growing with a strong conviction:

Makeup should never be a pressure, but an extension of how we feel.

Beauty does not begin in a bottle, but in the confidence we (re)discover. This is not the story of a founder.

It is the story of all those who, one day, wanted to feel like themselves.

Completely, naturally, and radiantly.